February 3, 2012, Adam
Let’s start with the “What’s in it for you” part:
1. You will learn about Evangelism Marketing from this post.
2. You will get an invalueable SEO secret weapon I often use.
3. If you need a host, you can get $100 off right now.
4. Some other tips I think are useful
So, I wrote a whole blog post about Hosting a few months ago, which should set your head straight about everything you need, and more importantly everything you DONT need to know about hosting, as an affiliate marketer, online marketer, or any kind of entreprenuer or business owner (except maybe 1% of you out there who actually need to know more).
Most people who know me think I’m an Apple fanboy, when in reality I just see myself as a very happy Apple customer.
So that’s coming out soon. In the meantime I just want to quickly address a question I get asked often: Why I love Dreamhost so much.
Most people who know me think I’m an Apple fanboy, when in reality I just see myself as a very happy Apple customer. It’s the same with Dreamhost. No one is paying me to say this* – I’m just such a happy customer, that I passionately evangelize their service. I do the same with my favorite restaurant. If you ask what the best restaurant in town, I’ll tell you what my favorite restaurant is, how tasty their food is, how awesome the service is, what’s so special about it, and why the competitors suck.
So before I explain why I like Dreamhost specifically, let me tell you as a fellow marketer that even if you hate Apple, and even if you don’t need hosting – there are reasons to become a customer of these two companies, as there’s a lot to learn from that experience about evangelism marketing (if you do not understand that concept, you need to).
So here’s what kept me a loyal Dreamhost customer for the past 7 years(!):
1. It’s SO cheap.
I hosted hundreds (if not thousands) of websites over the years, and all I ever used was one account, $7.95 (if that – I used a promo code, then always got discounts for referring friends…).
2. Works with everything.
I’ve yet to find a popular CMS, script or whatever that wouldn’t work on dreamhost. I cannot begin to tell you how many problems I encountered with WordPress (one of my most used tools) on other hosts.
Plus, Dreamhost have SO MANY clients, that every single problem you will ever run into, will already have the solution posted somewhere, so you just google something like “Dreamhost how to [whatever]” and you’re done.
3. Endless features.
Again, can’t think of anything I ever needed to do that I couldn’t do with Dreamhost. Unlimited traffic, unlimited domains/websites, databases, cron jobs, mailing lists, backups, one-click installs… the list is seriously endless.
4. Support / attitude.
Not perfect (24hr is not soon enough for URGENT project, which honestly should not be using shared hosting anyway), but I think this screenshot says it all:
I LOVE this attitude, which you can also find in their cool, funny newsletters, and blog as well.
5. My secret SEO weapon.
Dreamhost gives you unlimited domains. Each domain you open (unless done at once sometimes) will get (99% of the times) a unique IP address with a different Class C. Just like that, for free. (if you need your IP to be permanent you have to pay). They don’t even advertise this as a feature. If that’s not love, I don’t know what is.
I use one Dreamhost account for over 120 websites at any given moment, and they all just work.
6. The Apple Attitude (Most important):
“You don’t need to know anything, we’ll just make sure it works”. I love that. I always hear PC people talk about RAM and CPU and GB and GHz and whatnot. I don’t remember ever using those terms since I bought my first mac, and I don’t remember any of my computers not being able to do something I needed them to. The price you pay? Less freedom of choice maybe. It’s a little expensive. My iPhone doesn’t have a spare battery.
But it’s worth it.
It’s the same with Dreamhost – I don’t need to care about shit like bandwidth, storage space, RAM or whatever. I use one account for over 120 websites at any moment, and they all just work.
It’s true they are not as fast as they could have been on a better host. And I’m sure if I used it for a mega-super-intensive-start-up-like app, it would crash. But for 99% of my needs, it’s good enough. And I promise you, none of these parameters will actually cause you to make any less money (with one exception**).
Apple products let me focus on my work and do it fast, rather than spend my time setting up and tweaking my tools. Dreamhost is the same. It’s the quickest way for me to set up a WordPress site within 10 minutes of thinking of an idea for one, which I think is the most important thing you need in order to create an online income these days, and they stay the fuck out of my way.
Other brands I’ll praise as if they pay me to:
Timbaland (hip hop producer)
(I’ll update this list – and this post – from time to time with more cool brands and more reasons to love them)
* Dreamhost actually pay their customers to say shit like that – they have an affiliate program. BUT check this out, as this is another reason I love them:
A. Any client is automatically an affiliate. SMART.
B. You can get $97 for referring a friend.
C. THE COOL PART: You can choose how much of the $97 you want to get, and how much of it you want to keep to yourself. So personally I just give the whole $97 as a discount (yep, I don’t get shit if you sign up with my link – you don’t have to do the same).
** There’s one exception I’ll talk about in the hosting post. Also note that DH = shared hosting. That means they DO have some down time and your websites will run slower with them than if you had a VPS or dedicated server. SO yeah, some specific projects you will need to host elsewhere, but 99% of the times, that’s just not the case.
Once these run out, you can still use my regular promo code (which I’ll post here later) and get $97 off (I’ll get nothing, but I will feel like a good person or something, so fuck it )…
Adam Tal writes about monetizing & web marketing on this very blog, and is the co-founder of web consulting agency Pressberry. Follow him on Twitter for more information.Follow @adamtal